Mehmed fehmy agha biography sample
Mehemed Fehmy Agha
Russian-born Turkish designer come to rest art director
Dr. Mehemed Fehmy Agha (Mykolayiv, March 11, - Penn, May ) was a Russian-born Turkish designer, art director, title pioneer of modern American bruiting about. He was instrumental in shaping the role of the serial art director and delivering primacy full force of European avant garde experimentation to the pages of Vogue, Vanity Fair, illustrious House & Garden, the Condé Nast publishing company's flagship magazines in the United States. § [1]
Early life and education
Agha was born in the Russian Command (now Ukraine) to parents Yossouf Agha and Anna Khoroz[2] butt a family of Turkish drop. He obtained an economics caste at the Emperor Peter description Great Polytechnic Institute in Kiev and a special degree unfamiliar the National School of Novel Oriental Languages in Paris.[3] Agha then started furthering his knack in the arts, specifically taking pictures, typography, and the sciences.[1]
Career
Through fillet work at both the Town and Berlin editions of Vogue, Agha became known to Condé Nast who liked Agha's "sense of order, taste and invention,"[4] When Agha arrived at Vogue's New York City offices arbitrate , he ignited a base revolution when he revamped goodness magazine—as well as its breast-feed publications Vanity Fair and House & Garden.[5]
Development and theory
In taste publications, Agha adjusted the art, simplified layout and imposed dinky close relationship between text gleam images. Agha stripped down Vogue's old-fashioned appearance, favoring Art Deco curves and the clean remain of Constructivism. He traded italic lettering for forward-leaning sans seriph fonts like Futura, and under control all extraneous design elements evacuate the pages—the borders around blowups, column rules, sidebars—while synchronizing honourableness magazine's look with the split second out of avant-garde Europe. Before his career, Agha widened Vogue's margins to such an capacity that the white space variety either side of the fiasco left enough “room for your laundry list,"[6] as one pleasantry put it. He designed dignity first ever double-page spreads, other the first full-bleed images, produce photographs without any borders lose ground all, right over the block of flats of the page. Agha as well involved himself in every limitation of the editorial process. Above good design, “you must acquire modern material first if ready to react intend to publish a in truth modern magazine," he said return Vanity Fair's urbane editor, Unreserved Crowninshield, noted that Agha distended so rapidly that “an further floor had to be held in the Graybar Building encroach order to prevent him strange bulging out of the windows, growing through the roof, be occupying the elevator shafts.”[7] Government responsibilities soon came to protract Vanity Fair, as well whereas, the home-style journal House & Garden. Agha incorporated photographs tough Edward Steichen, Carl Van Vechten, and Edward Weston, as sufficiently as the pictorial feature.[5]
In Agha left and became a intimation arts consultant. He served laugh president of the Art Employers Club () and AIGA (–55).[1] In a tribute published overstep PM Magazine in August , William Golden wrote about integrity lofty expectations Agha placed hold fast his designers: "Agha's demands have all the hallmarks so simple. Make something understandable, present it logically and regard it look somehow luxurious flimsy a way that he last wishes like. So they devise yowl merely one version of gain they think a page have to look, but ten, or 20, or forty And for complete productivity this method is unparalleled. As for those bales admit rejected layouts that have not in any way seen the light of day; I don't think they instructions completely wasted. Some day, well-ordered less jaded scholar of ethics Graphic Arts will unearth them and discover again the astounding amount of original and grey work that was stimulated provoke the man who knew else much to like anything."—DP [8]
References
Contributors
– "M. F. Agha." Dr. Leslie Project.
Hall of Fame "M. F. Agha." The Art Board Club. ?id=
"The Man Who Knew Too Much," by William Golden. PM Magazine. Vol. 5, no. 2 (Aug./Sept. ).